Infographic Series: What Motivates Online Purchases?

As a person comes to the point of buying, you need to guide him to your brand. This decision is often a personal choice – particularly true today when you just need to click to purchase. Their money, their desires, and their actions will seal the exchange. But if you understand what motivates his or her decision, you can influence their choice. Here are a few insights into people’s motivations.

What Motivates Online Purchases?